Tag Archives: virtual tour

Amherst Virtual Tours Can Be Shot with Your Own iPhone

A newly-updated NAR survey confirms that 51% of agents with smartphones use iPhones. This fact is hardly startling, since these phones have been such a boon to the real estate business. Today’s agent can use apps to quickly scan and electronically sign documents, instantly get property details for clients, access key boxes—it’s almost hard to remember how we got along before!
But what about the 9% of homeowners who choose to go the FSBO (For Sale by Owner) route? As many a do-it-yourself home seller has learned, just planting a sign in the front yard does not constitute much of a marketing campaign. For those who will be selling an Amherst home this fall, creating a virtual tour is an all-but-indispensable way to take advantage of all an iPhone has to offer. For anyone who would like to shoot a virtual tour as a market aid, here’s the lay of the land:
•    An Amherst virtual tour doesn’t need to be an all-out professional Hollywood production. You can keep matters as simple as possible using nothing more than your iPhone’s camera.
•    More ambitious self-producers can invest in devices like the GoPano. This attaches to your phone: its curved mirror collects light and streams it into the camera as you walk. The free app converts the image into a moving scene which allows viewers to pan in any direction.
•    If your Amherst virtual tour will be assembled without any add-on equipment, it’s still possible to meld your photos into panoramas using one of the many apps devised for that purpose. Just make sure the results meet your quality standards—not all apps are created equal.
•    Follow the conventional tips for video shooting: in motion, walk slowly, keeping the iPhone as steady as possible. For stills, an iPhone tripod is a valuable addition. Not only does it prevent hand motion blurring; it also allows you to rotate the camera for a 360-degree view.
•    Free or low-cost apps allow you to assemble your virtual tour from stills and video. Search for “real estate virtual tours” in the app store for a comprehensive list. Look for apps that have high ratings—especially those that score well on the ‘user-friendly’ scale. You can also find services through the app store that will take your uploaded images and create the tour for you.
•    After you have made your Amherst virtual tour, if at all possible, preview the result on an iPhone, iPad, PC, and an Android device. It’s an unfortunate fact that a virtual tour that plays well on one device does not necessarily display the same way on the others. If you used an app to create panoramas, you should definitely watch it on a PC before releasing it to be sure the image quality is adequate on a larger screen.
Virtual tours in Amherst listings are just one part of an effective Amherst real estate marketing effort. Of course, the easiest way to have a professional-looking production is to forget about FSBO altogether and just call us! After all, it’s our full-time job to create and assemble a comprehensive marketing plan that gets your home sold for top dollar.

Online Wheatfield Virtual Tours & Video

In today’s Wheatfield, more and more often shopping of all kinds has become a virtual affair. Instant information is at everyone’s fingertips—nowhere truer than in Wheatfield real estate. No sooner has today’s buyer made the decision to start looking than—boom!—the laptop/tablet/iPhone is out and Wheatfield virtual tours are underway.

What’s most surprising is the key finding of the joint Google-NAR study of the growth of the web in home buying. “90% of home buyers searched online during their home buying process,was the headline highlight. That’s 9 out of 10!  

What’s surprising about that?” you might be asking yourself. The answer: that data is more than two years old! And we know online searches and virtual tours have skyrocketed since then.

To capitalize on the online home search juggernaut, real estate agencies increasingly bring video to their Wheatfield virtual tours. Many video formats are being used, but the even the most basic use zooms and pans that draw prospects into the picture in a way stills cannot.

First-rate Wheatfield virtual tours, whether they include video or not, augment the buyer’s search experience. Motion makes it feel as if you’re right there, touring the house in person.

But…The negative aspects of some virtual tours using video are, unfortunately, just as clear. Slow download time and lagging video streams can lose otherwise interested prospects. In some cases the property itself forces awkward angles that make filming complicated and viewing uncomfortable. It’s simply true that virtual tours are not a good idea for every Wheatfield, NY property. They are, however, a great idea for some.

How can you tell the difference? It’s usually a question of the spaciousness of the property itself. Usually, the bigger the home, the easier it is to film a tour—and the better impression it will make on viewers. High-end Realtors® gain from producing and sharing video virtual tours on their websites, but others get strong results by just sticking with high-quality photos. Sometimes the best impression of a small dwelling will be made by a talented still photographer. When selling your Wheatfield NY home, in a well-rounded marketing plan it is the unique aspects of your property that should shape the media.

If you’re looking for an agent to represent your home in its best light, you’ve come to the right place. Call us today!